Course Description

Program Description Employers in Canada, and around the world, recognize the value of Humber's Public Relations advanced diploma program. Our program provides hands-on training and develops skills in professional media writing, strategic communication planning, presentation, social and digital media content development, social media analytics, media relations, and marketing communications to name a few. Over the course of your studies, you will compile an impressive portfolio of work. Learn from the pros. Humber’s PR faculty has significant work experience and subject matter expertise. At Humber, you are more than a number. Your instructors get to know you by name and offer personalized instruction. To keep the program content current, relevant and leading edge, external industry experts regularly review the curriculum. The first semester of the program could be described as a sampler program. You will get a taste of other media disciplines such as advertising and graphic design, journalism, media communications, advertising, and marketing communications. This allows you to keep your options open should you wish to head in a different direction in your second semester. Students will participate in a mandatory work placement which takes place in the last semester of study. Upon graduation, you will have the knowledge to plan, develop and execute effective public relations plans using social and traditional media. Opportunities include employment in corporations, charities, government, PR firms and many others. Our graduates have landed jobs at high-profile companies in a huge variety of sectors ranging from Corus Entertainment, Molson and Bell to MLSE, RBC and Toronto International Film Festival.

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